I haven't had a chance to check it out for myself yet but I'm passing the information along to you anyway. Peruse for your pleasure at your leisure.
Yappo.com has re-branded and re-designed their Gay VOD product, changing the appearance of the site and dropping the “Gay” title from the moniker.
“Gay Yappo and Straight Yappo are one entity. They share one database and as such, we thought that specifying the difference in the name was an irrelevant and antiquated approach.” according to Liam Colins, Product Manager for Yappo.com.
The name change comes with a new look for the site. “We went with a very masculine feel. The goal was to offer some differentiation and contrast, while staying within the Yappo brand appearance.”
“This is the first of many new advances, both technological and functional, that we are planning in the next couple of months.” Liam continued. “We want Yappo to be the new face of Video on Demand, and are working closely with studios, webmasters and our various partners to establish a new standard.”
Yappo.com is among the fastest growing VOD programs today and currently offers more than 48,000 titles from 1,000 studios.
