Grindr to start sending political messages

Grindr, a smartphone application for gay men seeking other gay men (as if you didn't know), is launching an effort to "mobilize gay men as a political bloc," according to a blog post on Grindr's website. The effort involves sending geotargeted political messages to the app's 1.5 million users.

What do you think? Should they be commended for being politically aware or should they stick to what they do best - facilitating hook ups?