Following a
triumphant, much buzzed about debut at SXSW in March and recently wrapping up
her sold-out UK tour, Cher
Lloyd (Syco/Epic Records) is back in support of the video premiere for
her US debut single, “Want U Back.” The
audacious single, is a perfect mix of sugar & spice, infused with Cher’s signature swag, creating pure ear-candy.