Monday, March 17, 2014

Rooster's Nest Novelty Reunites Former Lovers With Mission to End Sex Toy Taboo and Support Denver's Gay Community

Founded by Kristopher Stringer-Shea and Donald Siegler, Rooster’s Nest Novelty is a gay-owned and operated online adult novelty store catering specifically to the LGBT community. 

“Rooster” is Kristopher Stringer-Shea. Cocky, confident, smart and not afraid to tell the world about the pleasures of sex, Shea runs the finance and accounting side of the business and wants to help people become comfortable talking about adult products. 

“Who are you kidding?” asks Shea. “Sometimes you just can’t get it. That’s where we come in.”  

Seigler once lived under a bridge in Little Rock, Arkansas. Against all odds, the troubled young man picked himself up off the ground, literally and figuratively, and not only received his bachelor’s degree but received his MBA from the University of Colorado. His business savvy and his expertise in website management completes the duo’s business partnership. 


The “Nest” in Rooster’s Nest refers to the home that Donald Seigler and Shea shared for seven years before ending their relationship but remaining friends.

After several years as marketing executive for a manufacturing company Seigler found himself, like millions of others, unemployed. Shea experienced a lay-off of his own late in 2013. The two began talking almost daily as a way to motivate each other. When Seigler interviewed for a marketing position at a sex toy distribution company, the pep talks became brain storming sessions and Rooster's Nest Novelty was hatched. 


In addition to their campaign against sex toy taboos, both men are committed to giving back to the gay community. “We want to do more than just sell sex toys,” says Shea. “We’re going to donate a percentage of our profits to nonprofit organizations that advocate and help our community.”

Among the LGBT nonprofits Rooster's Nest Novelty is currently sponsoring is The UP Foundation. The UP Foundation's mission is help combat HIV and other STDs through education and financial assistance.