COLORADO TOURISM OFFICE REPORTS ALL-TIME RECORDS FOR VISITATION AND VISITOR SPENDING

Colorado set all-time records in terms of both visitor volume and visitor expenditures in 2013, welcoming 64.6 million visitors who spent $17.3 billion, the Colorado Tourism Office announced today. The announcement came as part of the release of studies detailing visitation and spending in Colorado, as well as the effectiveness and impact of the state’s ‘Come To Life’ marketing campaign.

“These record-setting gains both in the number of tourists who have been flocking to Colorado and the billions of dollars they have been spending while they’re here is big part of why our state’s economy continues to grow,” said Governor John Hickenlooper. “We are fortunate to have so many hard-working and innovative tourism-related businesses and entrepreneurs. The state will continue to do everything we can to get out the word about just how awesome Colorado is.”