The Greater Miami Convention & Visitors Bureau (GMCVB) is excited to announce the launch of its second annual Rainbow Spring program this February. Diversity is at the heart of Miami and Miami Beach, and this initiative is tailored to provide LGBTQ+ visitors with a spectrum of unique programming and promotional offers, enhancing their experience in Miami and Miami Beach throughout the spring season. Building on the success of its inaugural year in 2023, which resulted in more than 27,000 bookings from LGBTQ+ travelers in the U.S., the GMCVB is expanding the program to target visitors in international markets such as Toronto, London, Mexico City and São Paulo. For comprehensive LGBTQ+ information and exclusive offers, visit the program's website at RainbowSpring.com. The site will feature special discounts on hotels and attractions, as well as deals at restaurants.
Miami Beach's two LGBTQ+ owned hotels, Axel Beach Miami and Hotel Gaythering, will be the program's mainstays, offering events including karaoke, trivia night, bingo, martini night, and sports events.
Greater Miami and Miami Beach is packed with a vibrant array of LGBTQ+ experiences and events year-round, and this spring will bring diverse experiences that draw in all members of the LGBTQ+ community.
"Greater Miami and Miami Beach takes pride in being a welcoming community for LGBTQ+ travelers year-round," said Dan Rios, GMCVB's Director of LGBTQ+ Tourism Marketing. "As a leading destination for the LGBTQ+ community, Rainbow Spring is another way we can offer experiences to ensure they feel seen and represented when they visit."
Greater Miami and Miami Beach has a diverse offering of LGBTQ+ owned and operated restaurants that visitors can enjoy. Asian fusion restaurant Phuc Yeah offers a menu infused with a queer influence, including the popular "Say Gay" cocktail—a spicy twist on a mezcal margarita. For dazzling drag performances, Palace Bar & Restaurant and R House offer eclectic and nationally acclaimed food and entertainment. For an upscale dining experience, businesses such as Klaw Miami and Pez Loco incorporate sophisticated coastal-inspired menu items.
For additional details about Miami and Miami Beach, visit www.MiamiandMiamiBeach.com.
